In this video, Brianna, an account coordinator at OTM, discusses the importance of customer reviews and how they can help your business. Customer reviews can provide social proof that your product or service is worth buying and also help you identify areas where you can improve.
Brianna offers tips on how to encourage satisfied customers to leave feedback, such as providing exceptional service, asking for feedback directly, making it easy to leave a review, and responding to reviews. By utilizing customer feedback, you can build trust with potential customers and create a loyal customer base.